Privacy Policy

1. Information We Collect

Depending on how you use the Service, we collect:

• Account & identity data: your name, username, email address, password, and profile details such as bio, city/region, and avatar.
• Photos & images: the outfit, clothing, and care-label photos you capture or upload, and the selfies and body photos you choose to add for Style DNA.
• Wardrobe & user content: items, outfits, daily logs, saved looks, style generations, trip plans and notes, marketplace listing links, wishlists, and messages you send to other members.
• Style profile details you choose to provide, such as gender, height, and weight for Style DNA.
• Location data: your device location, collected only with your permission, to provide local weather, weather-aware outfit suggestions, and nearby clothing stores. Location accuracy depends on your device permission settings.
• Purchase & subscription data: your subscription tier, credit balance, and transaction status, processed via our payments provider and the App Store.
• Usage & device data: device identifiers, push notification token, IP address, operating system, and how you interact with the Service.
• Diagnostics & crash data: error and performance reports used to keep the App stable.

2. How We Use Your Information

We use this information to:

• Provide and operate core features: wardrobe building, outfit logging, AI styling, valuations, weather-aware suggestions, trip packing, and marketplace links.
• Create, authenticate, and secure your account.
• Process subscriptions and credit purchases and unlock plan features.
• Send service messages and, with your consent, push notifications.
• Keep the community safe: review reports, enforce blocks, and remove content that violates our guidelines.
• Diagnose issues, prevent abuse, and improve the Service.

3. AI Processing and Third-Party AI Providers

Agite's AI features — identifying garments in your photos, cutting items out, reading care labels, valuations, outfit suggestions, Prettify, Style DNA, style generation, trip packing, and visual search — rely on third-party AI providers. Before any of your photos or wardrobe details are sent to them, the App asks for your explicit consent. If you choose "Not now", nothing is sent and you can keep using the non-AI parts of the App; we ask again the next time you start an AI feature. You can withdraw consent at any time in Settings → Privacy & Security. These providers receive only the data needed for the feature you use, process it on our behalf to return results to us, and do not receive your name, email address, or account identifiers. We require every provider that receives personal data to provide the same or an equal level of protection as described in this policy, including purpose-limited processing, confidentiality, and appropriate security safeguards. We do not use your content to train AI models. AI outputs are estimates that you can review and edit.

• Google (Gemini): photos of your items, outfits, and care labels, and Style DNA selfies and body photos, to detect and describe garments, read labels, check uploads and chat photos for inappropriate content, and generate product-style images, Prettify looks, and style images. They also receive wardrobe details as text — item names, categories, brands, colours, and condition, your recent outfit history, Style DNA results, weather, trip details and notes, style prompts, and Style DNA details such as gender, height, and weight — to create outfit suggestions, trip packing lists, styles, and price estimates.
• Modal (cloud AI infrastructure): photos of your items and outfits, and images you search with, processed by our own image models running on Modal, to cut items out of photos and to match similar items. It receives images and item category names only.

4. How We Share Information

We do not sell your personal data. We share it only with service providers that process it on our behalf, and only as needed to run the Service:

• AI processing: the providers listed in section 3, only with your consent.
• Channel 3 (product search): search terms generated from your style requests and, when you choose image search, the image you submit, to find matching products.
• eBay, Serper, SerpApi, and Google (price search): a text description of an item — brand, name, category, material, and condition — to look up resale and retail prices for valuations. They do not receive your photos.
• Authentication: an identity provider that manages account sign-in, and Apple or Google if you choose to sign in with them.
• Payments & subscriptions: Apple (App Store purchases) and a subscription-management provider (subscription and purchase status).
• Cloud hosting & storage: a cloud hosting provider stores your photos and generated images and delivers them to the App.
• Push notifications: a push-delivery provider, which receives your device push token and the notification content, such as a message preview.
• Weather: a weather-data provider, which receives your approximate location coordinates (without any account information) to return a forecast.
• Nearby stores: Google Places receives your approximate location coordinates (rounded to about 1 km) and store-search terms based on the style or clothing categories you are browsing, to find relevant stores near you.
• Diagnostics: a crash and error reporting provider.
• Other members: profile, wardrobe and listing content, and messages you choose to share are visible to other users according to your privacy settings.
• Legal & safety: when required by law or to protect our users, and in connection with a merger, acquisition, or sale of assets.

5. Data Retention & Deletion

We keep your account data for as long as your account is active. You can delete your account at any time in the App from Settings → Privacy & Security → Delete Account. Your account is deleted immediately — your sign-in is removed and you are signed out — and your personal data, including your photos, is permanently deleted from our systems within 30 days. We keep only limited records that we are legally required to retain (for example, purchase records), and only for as long as the law requires. Deleting your account does not cancel an App Store subscription; manage or cancel it in your Apple ID account settings. You can also withdraw AI consent, manage blocked accounts, and revoke camera, photo, location, and notification permissions at any time.

6. Data Security

We implement industry-standard administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Optional Keyboard Extension

The optional Agite keyboard lets you type normally and insert the listing details that you prepare in the App. It does not request Full Access, does not send keystrokes or listing data over the network, and reads the prepared listing only from the App Group shared with the Agite App on your device.

8. Your Rights (GDPR/CCPA Compliance)

Depending on your location, you may have the right to:

• Access the personal data we hold about you.
• Request the correction or deletion of your data.
• Object to or restrict the processing of your data.
• Withdraw consent at any time, including consent to AI processing in Settings → Privacy & Security.

9. International Transfers

Your information may be processed in countries other than the one in which you live, including the United States, where our hosting and AI providers operate. Where required, we use appropriate safeguards for such transfers.

10. Children's Privacy

Our Service is not intended for children under the age of 13. We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal data, we will delete it immediately.

11. Cookies and Tracking Technologies

Our website (agite.com) uses cookies and similar technologies to operate the site, remember your preferences, measure traffic, and support our affiliate partnerships. You can control or disable cookies through your browser settings, though some features may not function as intended without them.

12. Affiliate Links and Third-Party Merchants

Our website contains affiliate links to third-party retail and resale marketplaces. When you click these links, our affiliate partners and the destination merchants may set cookies and collect data to attribute purchases and pay commissions. This activity is governed by those third parties' own privacy policies. We may earn a commission on qualifying purchases at no additional cost to you — see our Affiliate Disclosure for details.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Effective date."

14. Contact Information

For any questions regarding this Privacy Policy, please contact: